10 steps of social media

Social media strategy is more than just posting updates in the popular medias. Follow the 10 steps of social media to get started with a strategic approach and clear strategy before choosing media and channel.

1. Understand your business and products
2. Define involvement strategy and set metrics and clear goals
3. Understand your customers and their platforms = Listen!
4. Develop a social media policy
5. Choose channels and content strategy
6. Publish your initial content, start conversations
7. Use current network, share your content
8. Cross media, use more platforms simultaneously
9. Monitor and measure
10. It is a marathon not a sprint – be persistent

Which Challenges do you face with your work with social medias?


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